Topix redesign postmortem
It's been about a month since we launched the redesign of Topix. The reviews have all been pretty good, with respect to the direction we're taking the company.
Concerning the visual design, however, there's been little to no talk at all about what a dramatic change the site has undergone. Part of me thinks this is a good thing. "Good" in the sense that the site's interface should be somewhat invisible to the end-user. But without the right kind of feedback, it is hard to qualify (or even prove) improvement to the overall user experience.
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Robert Torres is an illustrator and interactive-design director living and working in the San Francisco Bay Area. Originally from Texas, Rob spent the first ten years of his career in the newspaper industry, building award-winning Web sites and multimedia presentations. Now in his mid-thirties, he can still be found on his skateboard most weekends.
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